Hello everyone,

We’ve been experiencing a very strange Buy Box issue that’s severely affecting our sales performance and stability.

This is not about one or two ASINs, it affects our entire inventory at the same time.

Here’s what happens:

The Buy Box rate is around 80–90%, and then suddenly drops to 0% across one or more marketplaces (for example, Germany and Belgium).

At the same time, the Buy Box appears again on other marketplaces (for example, Spain or the Netherlands).

After a few days, it switches again — the countries with Buy Box lose it, and others regain it.

It’s like the Buy Box is “rotating” between marketplaces in a cycle.

We already checked all normal factors:

✅ Lowest price on most listings

✅ Fast and on-time shipping

✅ No policy violations or negative feedback

✅ No FBA competitors

It doesn’t seem related to performance or price.

We reported this issue before, and it was eventually confirmed to be a system-level error — the Buy Box was restored after Amazon reviewed it.

But now, the exact same pattern is happening again.

This problem breaks our sales consistency and planning. We would really appreciate hearing from anyone who faced something similar or has insights into what’s happening behind the scenes.

Thanks in advance for any advice or experiences you can share 🙏